MM LaFleur
x Perigold

Personal style is reflected in both how you style your outfits and home. This collaboration with MM LaFleur and Pergold aims to show the connection between fashion and home decor.  The two brands have a strong affinity between their audiences and wanted to broaden their exposure with this fully integrated collaboration.

This omi channel campaign focused on 3 different designed spaces with 3 different outfits that spoke to one another and had MM LaFleur physical retail stores outfitted with home furnishings from Perigold suppliers. To announce the collaboration there was a sweepstakes to win a $1000 total shopping experience between the two brands. The collaboration ran on both on the Pergold and MM LaFleur sites and across their socials.